Exciting digital beer coupons for Newcastle Beer’s made up holiday.
A sexual assault prevention campaign for Uber.
A brand campaign for lawyers that litigate for humanity’s environmental rights.
Agency: Geometry Global
Introduction:
Newcastle Brown Ale's ATL agency (Droga5) created a holiday called "Independence Eve".
On July 3rd, Newcastle reminds Americans that Independence Day would not have been possible if it weren't for the British - their benevolent oppressors.
